Travel Brochure Terms and Interpretations
There is an art in writing travel brochures, as well as a matching art in reading them.Without wishing to suggest that the following translations always apply, you might find the following terms to be of wry amusement...
Brochure Term |
Translation |
|
Old world charm |
No bath |
|
Tropical |
Rainy |
|
Majestic setting |
A long way from town |
|
Options galore |
Nothing is included in the itinerary |
|
Secluded hideaway |
Impossible to find or get to |
|
Pre-registered rooms |
Already occupied |
|
Explore on your own |
Pay for it yourself |
|
Knowledgeable trip hosts |
They've flown before |
|
No extra fees |
No extras |
|
Nominal charge |
Outrageous charge |
|
Standard |
Substandard |
|
Deluxe |
Standard |
|
Superior |
Two free shower caps |
|
All the amenities |
One free shower cap |
|
Plush |
Top and bottom sheets |
|
Gentle breezes |
Gale-force winds |
|
Light and airy |
No air conditioning |
|
Picturesque |
Theme park nearby |
|
Open bar |
Free ice cubes |








